Tuesday, October 28, 2014

Find out how users are interacting with your Tweets in real time

Tweet Activity Dashboard now available to more businesses
Twitter for Business
Access Twitter Ads

#SmallGoesBig
            Tweet Activity Dashboard

Hi @ISFAC,

Ever wondered how often your Tweets are seen on Twitter?

The good news is that now you can with the Tweet Activity Dashboard. Get powerful analytics to:
  • Track impressions, link clicks, Retweets, favorites and replies for each Tweet.
  • Download your Tweet data and uncover trends in your activity.
  • View your Tweet performance over a 28-day period and then optimize your content to drive more engagements.
Simply log into Twitter Ads to get started. Click on the Analytics tab then select Tweet activity.

Access Twitter Ads


EXAMPLE DASHBOARD:
Your Tweets earned 14.0M impressions over the last 28 days
That's 126.8% more impressions than the previous 28-day period.

Tuesday, October 21, 2014

Be ready for the holiday season with our checklist

Here's our checklist to help your business drive sales
Twitter for Business
Access Twitter

#SmallGoesBig
            Pre-holidaychecklist

Hi @ISFAC,

With the holidays coming up, now's the perfect time to start thinking about how to generate sales and engagement using Twitter. To help, we've put together a simple checklist so you can drive big results.

Outline your goals.
Are you trying to drive more website visits, capture leads or increase your followers?
 
Develop a content strategy.
Use our free #mktgkickstart toolkit to plan out weekly Tweets for the season.
 
Refresh your profile.
Change your header image to include images of seasonal inventory and update your bio description with extended store hours or special shipping offers.
 
Run a Twitter exclusive offer.
Give followers the gift that keeps on giving—a promotion or discount offer that they can redeem online. Learn more.
 
Track and optimize.
Use our analytics to learn more about your followers and how they are interacting with your content.
 
Explore Twitter Ads.
Reach beyond your current base to reach more potential customers interested in your business.


Sign in to Twitter and apply this checklist to begin growing your presence this holiday season.

Access Twitter

Thursday, October 16, 2014

New research insights to help you write engaging Tweets

 
 
  Tips to Tweet better
  Business  
 
Access Twitter
 
 
#SmallGoesBig: Tweeting Insights & Tips
 
 
With 271M monthly active users, Twitter is the global interest network that brings you closer to people interested in your business. In fact, 57% of people surveyed have discovered a new business on Twitter.*

We recently analyzed over 190K Ads campaigns from small businesses to uncover best practices around how to drive the most interactions with your content such as:
 
  • Keep it short but sweet - Tweets under 120 characters can drive higher engagement
 
  • Tell a visual story - Tweets with photos and videos receive 300% more engagement
 
Read our full blog post for all the findings then apply them to your Tweeting strategy.
 
Sign into Twitter
 
 
  *Source: Survey of 1,000 U.S. Twitter users who currently follow small and medium-sized businesses (SMBs) on Twitter and who use the platform at least monthly. "Small Business Customer Insights Study" Twitter + DB5 2014  
 
   
Twitter, Inc. | business.twitter.com | @TwitterSmallBiz | Support
1355 Market St., Suite 900 San Francisco, CA 94103
Unsubscribe
 
 
 

Friday, October 10, 2014

Your #smallbiz is going BIG this holiday season!

 
 
  Let us help you drive more holiday sales this season
  Business  
 
Access Twitter
 
 
#SmallGoesBig
 
 
This season, we want to help your business plan ahead and build momentum to go BIG. Through our weekly series of helpful tips and resources, we aim to make this your biggest sales period of the year.

To kick-off the series, we invite you to explore our website where you can find:
 
  • best practices on how to engage with your followers
  • success stories from other businesses to inspire you
  • web marketing tools to drive awareness for your products or services
 
Start planning for your holiday season by visiting business.twitter.com today.

In the meantime, access Twitter to connect with your followers. Together, we can ensure #SmallGoesBig this year.
 
Sign into Twitter
 
 
   
Twitter, Inc. | business.twitter.com | @TwitterSmallBiz | Support
1355 Market St., Suite 900 San Francisco, CA 94103
Unsubscribe