Thursday, November 6, 2014

Want to drive more traffic to your website this season?

Try setting up a Website Card
Twitter for Business

#SmallGoesBig

Set up a Website Card
Hi @ISFAC,


Getting more visitors to your website has never been easier with Twitter. By creating a Website Card, you can feature your website content directly within a Tweet. This drives clicks to your website—just in time for the holiday season.

SOUND GOOD? FOLLOW THESE SIMPLE STEPS TO GET STARTED



Set up a Twitter Ads account
and in the top toolbar, select
Creatives, Cards and Website.


Here you can customise
the image, text, and website URL
based off the content you want to
display, e.g. a Christmas promotion.

Each element of a Website Card links to your website, which means more website visits for you this season and better campaign performance.

EXAMPLE WEBSITE CARD DASHBOARD:




Set up a Website Card

Tuesday, October 28, 2014

Find out how users are interacting with your Tweets in real time

Tweet Activity Dashboard now available to more businesses
Twitter for Business
Access Twitter Ads

#SmallGoesBig
            Tweet Activity Dashboard

Hi @ISFAC,

Ever wondered how often your Tweets are seen on Twitter?

The good news is that now you can with the Tweet Activity Dashboard. Get powerful analytics to:
  • Track impressions, link clicks, Retweets, favorites and replies for each Tweet.
  • Download your Tweet data and uncover trends in your activity.
  • View your Tweet performance over a 28-day period and then optimize your content to drive more engagements.
Simply log into Twitter Ads to get started. Click on the Analytics tab then select Tweet activity.

Access Twitter Ads


EXAMPLE DASHBOARD:
Your Tweets earned 14.0M impressions over the last 28 days
That's 126.8% more impressions than the previous 28-day period.

Tuesday, October 21, 2014

Be ready for the holiday season with our checklist

Here's our checklist to help your business drive sales
Twitter for Business
Access Twitter

#SmallGoesBig
            Pre-holidaychecklist

Hi @ISFAC,

With the holidays coming up, now's the perfect time to start thinking about how to generate sales and engagement using Twitter. To help, we've put together a simple checklist so you can drive big results.

Outline your goals.
Are you trying to drive more website visits, capture leads or increase your followers?
 
Develop a content strategy.
Use our free #mktgkickstart toolkit to plan out weekly Tweets for the season.
 
Refresh your profile.
Change your header image to include images of seasonal inventory and update your bio description with extended store hours or special shipping offers.
 
Run a Twitter exclusive offer.
Give followers the gift that keeps on giving—a promotion or discount offer that they can redeem online. Learn more.
 
Track and optimize.
Use our analytics to learn more about your followers and how they are interacting with your content.
 
Explore Twitter Ads.
Reach beyond your current base to reach more potential customers interested in your business.


Sign in to Twitter and apply this checklist to begin growing your presence this holiday season.

Access Twitter

Thursday, October 16, 2014

New research insights to help you write engaging Tweets

 
 
  Tips to Tweet better
  Business  
 
Access Twitter
 
 
#SmallGoesBig: Tweeting Insights & Tips
 
 
With 271M monthly active users, Twitter is the global interest network that brings you closer to people interested in your business. In fact, 57% of people surveyed have discovered a new business on Twitter.*

We recently analyzed over 190K Ads campaigns from small businesses to uncover best practices around how to drive the most interactions with your content such as:
 
  Keep it short but sweet - Tweets under 120 characters can drive higher engagement
 
  Tell a visual story - Tweets with photos and videos receive 300% more engagement
 
Read our full blog post for all the findings then apply them to your Tweeting strategy.
 
Sign into Twitter
 
 
  *Source: Survey of 1,000 U.S. Twitter users who currently follow small and medium-sized businesses (SMBs) on Twitter and who use the platform at least monthly. "Small Business Customer Insights Study" Twitter + DB5 2014  
 
   
Twitter, Inc. | business.twitter.com | @TwitterSmallBiz | Support
1355 Market St., Suite 900 San Francisco, CA 94103
Unsubscribe
 
 
 

Friday, October 10, 2014

Your #smallbiz is going BIG this holiday season!

 
 
  Let us help you drive more holiday sales this season
  Business  
 
Access Twitter
 
 
#SmallGoesBig
 
 
This season, we want to help your business plan ahead and build momentum to go BIG. Through our weekly series of helpful tips and resources, we aim to make this your biggest sales period of the year.

To kick-off the series, we invite you to explore our website where you can find:
 
  best practices on how to engage with your followers
  success stories from other businesses to inspire you
  web marketing tools to drive awareness for your products or services
 
Start planning for your holiday season by visiting business.twitter.com today.

In the meantime, access Twitter to connect with your followers. Together, we can ensure #SmallGoesBig this year.
 
Sign into Twitter
 
 
   
Twitter, Inc. | business.twitter.com | @TwitterSmallBiz | Support
1355 Market St., Suite 900 San Francisco, CA 94103
Unsubscribe
 
 
 

Tuesday, September 9, 2014

The latest product and policy updates from Twitter

We've updated our Privacy Policy and Terms of Service.
We've updated our Terms of Service and Privacy Policy to reflect new features we're testing (starting in the U.S.) to allow you to buy merchandise from some of the most popular names on Twitter, without leaving the Twitter experience.
The Terms of Service update introduces terms covering the use of our commerce offerings. The new terms also describe your relationship with merchandise sellers, including their responsibility for order fulfillment, shipping and returns.
And since you'll need to provide certain information to make a purchase, such as a credit card number and shipping address, the Privacy Policy update includes new sections on that information. You'll also see provisions relating to commerce services that we'll be testing in the future, like special offers you can redeem at select stores using your credit card.
We've also updated the Privacy Policy to clarify how other parts of our services work, including:
That we may request additional account information to help us prevent spam, fraud or abuse.
The broad audiences that receive public user profile information and public Tweets, including search engines, developers and publishers.
The types of non-private or non-personal information that is shared with others, including reports to advertisers about the performance of their advertising campaigns.
How we collect certain types of information, including location information (such as through IP address or nearby access points), and information when you install another application through Twitter.
That we may share data with our corporate affiliates consistent with our respective privacy policies, for example, if you use your Twitter credentials to login to Vine, our short looping video service, or to provide better ads through MoPub, our mobile-focused advertising exchange.
We've always got more exciting product news coming, so keep your eye on the Official Twitter Blog or follow @twitter for the latest. Thanks for using Twitter!
— The Twitter Team

Saturday, March 22, 2014

Thanks for checking in, North Dakota ISFAC

Nice to see you again.

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